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24x7Report > Blog > Finance > Where is Nvidia? Chinese rivals take the limelight at major AI event
Finance

Where is Nvidia? Chinese rivals take the limelight at major AI event

Last updated: 2025/07/28 at 9:09 AM
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Where is Nvidia? Chinese rivals take the limelight at major AI event
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Chinese language telecoms large Huawei confirmed off its Ascend chips and system for powering synthetic intelligence fashions on the World AI Convention in Shanghai on July 26, 2025.

CNBC | Evelyn Cheng

BEIJING — Lower than two weeks after Nvidia CEO Jensen Huang’s high-profile go to to Beijing, the U.S. chipmaker was conspicuous by its absence at China’s greatest AI occasion of the yr.

Regardless of renewed hopes this month of promoting its much less superior H20 chips to China once more, Nvidia did not have a sales space on the World AI Convention that opened Saturday in Shanghai. The corporate declined CNBC’s request for remark.

In distinction, Nvidia’s China rival, Huawei, had a big show — targeted on its Ascend AI chips — close to the venue entrance. Huang has referred to as Huawei “some of the formidable know-how firms on the planet,” whereas warning that it might substitute Nvidia in China if U.S. sticks with its export curbs on Beijing.

The telecoms large confirmed off for the first time the {hardware} for its computing system that hyperlinks 384 Ascend chips collectively to energy AI mannequin coaching and use. Huawei is advertising and marketing the product as “Atlas 900 A3 SuperPoD.”

Earlier this yr, analysis agency SemiAnalysis identified that though one Ascend chip could also be much less highly effective than Nvidia’s most superior Blackwell chip, an early take a look at a Huawei system much like the one unveiled in Shanghai greater than offsets the disparity by piling in five times more chips than Nvidia does in its GB200 computing system. However there’s an effectivity price as Huawei’s systems require far more power than Nvidia’s to function, the report mentioned.

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Huawei is way from being the one Chinese language participant within the complicated provide chain for superior chips. For instance, semiconductor designer Moore Threads and startup Yunsilicon each had cubicles on the AI expo heart in Shanghai.

China's AI action plan highlights a new technological label for old geopolitics: Peter Cowhey

Most of the exhibitors from startups to giants corresponding to Tencent and Alibaba confirmed off AI functions in robotics, sensible glasses and translation apps. General, there was much less speak on the expo about needing Nvidia to energy their merchandise.

Web tech firm NetEase‘s Youdao enterprise displayed a handheld bar gadget that makes use of AI to assist college students research materials together with that for school entrance exams.

The gadget at present makes use of each AI based mostly within the cloud and “edge” AI that runs on the gadget, mentioned Gao Huituan, product supervisor of instructional studying {hardware} at Youdao.

Wanting forward, he mentioned that new AI chips have gotten extra energy environment friendly and are capable of assist various kinds of merchandise.

Whereas Nvidia’s chips focus extra on cloud computing energy, “many domestically made, very glorious chip producers are engaged on some edge units,” he mentioned in Mandarin, translated by CNBC. “Now everybody has comparatively good computing energy.”

Straddling tech tensions

Nvidia has grow to be the world’s Most worthy firm, using on the demand for its chips which have been heled drive the newest generative AI breakthroughs.

The corporate needed to cease gross sales to China in April resulting from new U.S. restrictions, following more durable export controls over the past three years geared toward decreasing China’s AI capabilities and which have prevented Nvidia from promoting its most superior chips to the nation. The corporate tailor-made the H20 for China, which Huang has mentioned is a $50 billion market.

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Tesla, Google, Amazon Internet Providers and Siemens had been among the many U.S. and European firms with cubicles on the AI convention in Shanghai.

Nvidia had a sales space in Beijing earlier this month at an annual provide chain convention, which coincided with Huang’s third go to to China this yr and information that the U.S. will permit the chipmaker to renew gross sales of the H20 chips to China.

However the firm has not shared when shipments would start or what number of orders it had obtained from Chinese language clients.

“Nvidia is the mannequin in (AI) GPU growth for the brief to medium time period not simply due to H20, but in addition due to flagship merchandise just like the GB300,” Phelix Lee, senior fairness analyst at Morningstar, mentioned in an emailed assertion. “The return of H20 might assist Nvidia to stay because the de facto normal in AI datacenter programs, particularly when home options are lurking.”

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Beijing has been striving to spice up tech self-sufficiency because it has confronted U.S. restrictions accessing high-end tech. The nation over the weekend additionally took one other step towards selling its AI requirements globally. 

Chinese language Premier Li Qiang introduced plans for a world AI cooperation group throughout a speech at Saturday’s opening ceremony. The preliminary headquarters will likely be in Shanghai, state media mentioned.

The plans come simply days after U.S. President Donald Trump introduced an American motion plan for AI that included calls to scale back alleged “woke” bias in AI fashions and assist the deployment of U.S. tech abroad.

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