Recognized for his playful and disruptive method, Orange Tradition’s Adebayo Oke-Lawal took us on a journey impressed by his experiences leaving Lagos and transferring to London. It’s a journey usually punctuated with durations of loneliness, longing, and worry, however Oke-Lawal (who now splits his time between the 2 cities) selected to have fun the facets that make migration just a little extra bearable. “It’s about creating one thing that offers you a nostalgic feeling. A reminiscence which you can maintain onto and that makes you are feeling secure in a brand new world.”
Capturing the essence of nostalgia and translating it into a group just isn’t a straightforward activity. Oke-Lawal experimented with shapes, silhouettes, and colours with a view to mimic every a part of the journey. At occasions he performed round with delicate and delicate materials; elsewher he created items that had been colourful and edgy. The purpose was to current a group that was each artisanal and industrial, a tough stability to get proper.
Oke-Lawal needed to create a group that will communicate to Nigerians and the diaspora, in addition to one which piqued the curiosity of recent followers. That meant incorporating conventional Nigerian prints into extra playful seems comparable to an identical two-piece set, in addition to incorporating very literal parts, like small prints of his brother and sister.
Having not too long ago showcased his assortment in London on the Victoria and Albert Museum, this time round Oke-Lawal took over a buzzy new members membership––owned by the photographer, stylist, and filmmaker Daniel Obasi. Friends interacted with the items whereas old skool hits performed within the background, triggering our personal private journeys of nostalgia.
