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24x7Report > Blog > Travel > This Unheard-Of European Beach Paradise Is Shattering Tourism Records
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This Unheard-Of European Beach Paradise Is Shattering Tourism Records

Last updated: 2025/08/12 at 10:27 PM
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Aerial View Of Primorsko, Bulgaria
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Overlook Amalfi and its picture-perfect cliffside cities, the French Riviera and its unique seashore golf equipment, or island-hopping in Greece: a brand new European summer time hotspot is rising, and this time, we actually didn’t see it coming.

Contents
Welcome To The Bulgarian CopacabanaSome Of The Cleanest Seashores In EuropeHistorical Ruins & Peaceable SeashoresThe place To Soak Up That Previous World AttractionHow To Get To Primorsko

Although we referred to as it a few years again, after we claimed right here at Journey Off Path that the Black Sea is the brand new Mediterranean, we did not count on it to surge in reputation this rapidly:

Primorsko, a beforehand unheard-of seashore vacation spot in Bulgaria, is now breaking each report in sight, not solely being nicknamed the Eastern European Copacabana, however driving tourism development within the area:

Aerial View Of Primorsko, Bulgaria

Welcome To The Bulgarian Copacabana

In keeping with quite a few tour operators providing bundle holidays to Bulgaria, there was an ‘unmprecedented quantity’ of inquiries from worldwide guests to go to Primorsko, a laid-back resort city straddling the shores of the Black Sea.

Final 12 months, Primorsko registered a report 30% enhance in vacationer numbers, as reported by local media, whereas this 12 months, it continued to achieve momentum even all through winter and spring, logging in 4.5 million in a single day stays between January and April, at a 6.4% enhance.

So how precisely does the Bulgarian Copacabana examine to the precise Copacabana, or all these stylish, far-more in style European seashore getaways? First issues first, as it is best to know by now, the Black Sea is something however black.

I imply, we’re speaking that turquoise waterline and dreamy white-sand strips.

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Aerial View Of Townhouses In Primorsko In Bulgaria

Some Of The Cleanest Seashores In Europe

In case you’re questioning why persons are flying all the way in which to Primorsko for his or her summer time trip, this would possibly provide you with extra of a sign:

Vacationers are primarily drawn to Primorsko’s glorious seashore facilities and water high quality, ranked because the cleanest in Bulgaria—Bulgaria itself has the second-cleanest waters within the European Union after Cyprus—and its relaxed ambiance.

It is also seashores for days, with lengthy stretches like North Seaside and South Seaside providing shallow, heat seas, in addition to quieter coves for beating the native crowds, and costs are undoubtedly on the cheaper finish of the vary.

Bulgaria as an entire is a reasonably inexpensive vacation spot, however in comparison with Sunny Seaside or Sveti Vlas, two of the priciest resort cities on the Black Sea, Primorsko actually seems like a steal of a deal: meals common solely $8–9, and the final in a single day fee is a budget-friendly $28–45.

On the Family Hotel California, proper within the coronary heart of Primorsko’s predominant seashore zone, a double room with terrace views will set you again $47 as a touring couple, or a nearly-negligibel $23.50 every.

Panoramic View Of Primorsko, Bulgaria

Historical Ruins & Peaceable Seashores

For the character fanatics, the landmark Ropotamo Nature Reserve is a brief half-hour drive away. A large park, it has river cruises, sand dunes, picturesque lily-dotted lagoons, and fowl sanctuaries.

Overlook Stonehegen! If Europe’s predominant enchantment to you is tradition, the lesser-known Beglik Tash, a megalithic Thracian website tucked away in a forest close by, barely has any guests.

That is no Sunny Seaside, in any case, so do not count on as equally huge a chocie of nightclubs and seashore venues, however the primary road does have a decent-enough collection of bars, seafood eating places, and Bulgarian taverns that can hold the evenings full of life with out the get together zone vibe.

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Proper on the sand, Mojito Seaside is the top-rated spot for drinks, whereas Cavalli Membership is the trendy downtown membership. Relating to apparel, be sure to pack for smart-casual.

Picturesque Beach In Primorsko, Bulgaria

The place To Soak Up That Previous World Attraction

European seashore cities are often well-known for his or her postcard-ready historic facilities, with centuries-old townhouses, cobbled streets, and a few form of fort within the neighborhood.

That is not the case with Primorsko, because the city was solely developed within the second half of the twentieth century to cater to holidaying Bulgarian households who, on the time, couldn’t journey overseas.

The seashores are completely beautiful, the meals is wonderful, and native costs are certainly low cost, however all you may be seeing listed here are guesthouses, shop-lined boulevards, and beachside promenades. You already know, not one of the typical historic ambiance.

As a way to absorb that Previous World attract, vacationers will usually take day journeys to Sozopol, a fortified historic city solely 25 minutes away, residence to heritage Bulgarian Revivalist homes and stone-paved alleys, or additional north towards Nessebar (1h25), a Greco-Roman period city packed-full of Byzantine church buildings.

Both manner, it is an incredible base for exploring the culturally-rich Bulgarian Coast in case you’re renting a automobile.

Historical Medieval Walls Of Sozopol On The Black Sea Coast Of Bulgaria, Balkan Peninsula, Eastern Europe

How To Get To Primorsko

The closest airport is in Burgas (BOJ), some 38 miles away, internet hosting direct flights from a number of main European transit hubs in summer time. Frankfurt, Berlin, London, Manchester, Warsaw, Stockholm, you identify it.

Tickets often begin from round $23 one-way with Ryanair (particularly flying from Luton Airport in London), and as soon as in Burgas Airport, there are many automobile rental choices inside the airport itself, or bus connections to each main vacation spot on the Black Sea Coast.

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In keeping with Grozdan Karadjov, the Bulgarian Deputy Prime Ministrer, as nicely because the Minister of Transport and Communications, 12.5 million euros shall be invested to improve the runway at Burgas Airport, with plans to probably widen it in response to the surging demand.

In case you’re an American citizen, and you intend on visiting Bulgaria within the close to future, it is best to know the nation has modified its entry and keep rules now that it is joined Europe’s Schengen Space.

Discover out extra in regards to the revamped border guidelines, and the way they have an effect on you right here.

Vinicius Costa

Vini, our senior lead author at Journey Off Path, has over 60+ international locations below his belt (and presently weaving tales from Paris!), and a knack for turning off-the-beaten-path experiences into informative tales that can have you ever packing your baggage.

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