On Friday, Michele Kang introduced she has acquired London City Lionesses FC, an unbiased membership competing within the FA Ladies’s Championship. The English membership is one other “foundational block” in her imaginative and prescient to develop her international multi-club group, following her settlement earlier this 12 months to take over OL Female and possession of the Washington Spirit.
“As you possibly can think about, when you’re attempting to construct a preeminent girls’s soccer group, you must be the place the middle of gravity is,” Kang advised The Athletic forward of Friday’s announcement. “England is certainly one in all them. I’ve been in search of a possibility to land, and London Metropolis Lionesses being the one unbiased staff, it was a no brainer.”
Quite than having to persuade a males’s membership to permit Kang to separate their girls’s staff other than the membership construction, Kang’s instantly in a position to soar into the second stage of girls’s soccer in England, with a watch on the WSL.
“Clearly, our aim is to get promoted,” Kang mentioned with a smile.
That unbiased construction solely occurred as a result of LCL’s founder Diane Culligan stepped in to assist Millwall FC a couple of years in the past, as they struggled to complete the season on the ladies’s aspect of operations. Culligan had already established herself within the youth sport independently.
Whereas a standalone girls’s staff mannequin is the norm within the U.S. and different nations, that’s not the case in England, with many groups connected to top-tier males’s golf equipment.
“I feel it’s truthful to say that my concepts and the folks that have been working the membership on the time weren’t appropriate, and that’s after we determined to half methods,” Culligan mentioned. “Therefore London Metropolis Lionesses was born, and we’ve gone from there. The one actually unbiased girls’s skilled girls’s soccer membership within the UK, if we’re speaking a few skilled sport.”
LCL performs at Princes Park in Dartford (James Fearn – The FA/The FA through Getty Photos)
The Lionesses are at present ninth on the Championship standings, although within the earlier two seasons they completed second and third. Their head coach is Carolina Morace and residential matches are performed at Princes Park in Dartford, 18 miles southeast of central London.
“It’s the center of the season, we’re going to do every little thing we will to finish the season as efficiently as attainable,” Kang mentioned. “We’re going to work out the place we will surgically add some assist right here, by way of sources, with out disrupting what they’re doing.”
As has at all times been her plan, the Lionesses will retain their branding and identification even with the acquisition — just like how Lyon and the Spirit function. Including one other staff additionally means one other level of justification for higher centralized sources throughout the multi-club group. “I can do the type of funding at scale that males’s groups can afford to do,” Kang mentioned.
In Could, Kang advised The Athletic that her aim was so as to add three to 5 extra groups by the tip of 2023. Whereas the Lionesses are the one staff she’s added this 12 months, conversations are ongoing the world over on potential groups.
“We’ve some conversations occurring in Asia; that’s actually going to be the primary a part of subsequent 12 months,” Kang mentioned. “We’ll attempt to choose up the place we left off.” She’s nonetheless focusing on different European nations, South America, in addition to Mexico — which she famous on Friday. Kang additionally mentioned that they’ve initiated conversations in Africa already.
Within the case of London Metropolis, Kang needs to stability closing out the 2023-2024 season with a long-term technique, not simply of promotion, however turning into a prime staff within the WSL, after which successful it. The timing is promising from a enterprise perspective, with the highest divisions shifting to an unbiased construction outdoors of the Soccer Affiliation and below NewCo in November. The Lionesses must earn promotion to earn this reward first, however Kang has proven prior to now she’s prepared to speculate for such a consequence.
“The NewCo mannequin for BWSL and BWC is a good instance of how girls’s sports activities can be uplifted in England and globally,” Kang mentioned. “We want extra funding centered solely on the feminine sport in order that the sources are uncompromised.”
There’s additionally one huge instance for Kang to contemplate concerning the potential of coming right into a decrease division: Wrexham. There’s already been in-depth storytelling round a Championship membership promoted to the WSL, with Liverpool producing a 90-minute documentary about their transfer to the WSL. But it surely’s exhausting to disregard the best way “Welcome to Wrexham” has pushed eyeballs and engagement to the decrease divisions of English soccer right here within the U.S., and in addition immensely benefited the staff’s new possession.
Requested if it was on her thoughts, she couldn’t assist however giggle earlier than answering, “Completely. That’s what we’re right here for, and we’re completely going to write down one other chapter.”
(Photograph: Brad Smith/ISI Photographs/Getty Photos)
